Bianco Pumpz 10 Years

Ten years ago our New Zealand Team created the Bianco Pumpz brand name and since then the rest is history.

In May 2004 in front of 350 Pump Dealers we launched the Bianco Pumpz Brand and Pump Range on the Gold Coast at the Seaworld Nara Resort in the Polar Bear Exhibition. At the time we had less than 10 models on display and as you can imagine the range was met with mixed reviews.

Today the Bianco Inox 60pc Pressure System is the largest selling product in the Bianco Pumpz range selling over 45,000 units since 2004. Bianco Pumpz is White International’s own brand and we have sold in excess of 350,000 skus throughout Australia and New Zealand and we are ‘very proud’ to have this within our company’s brand portfolio.

Today the Bianco Pumpz Range expands over 113 skus (excluding Bianco Rainsaver) and we will continue to grow the brand into the future and we very much look forward to the next 10 years.


  • 4/06/2014 12:00:00 AM
    White International is pleased to announce a new product range to the BIANCO PUMPZ range. This new Stainless Steel Self Priming Jet Pump and Pressure System range of pumps will complement the best selling BIA-INOX range of pumps.

  • 21/08/2013 3:08:12 PM
    Download the 2013 Bianco Pumpz Brochure